Hello! 👋 My name is Rafid, and I design
Hello! 👋 My name is Rafid, and I design
Visual Systems that balance craft, speed, and brand discipline.
Visual Systems that balance craft, speed, and brand discipline.
Visual Systems that balance craft, speed, and brand discipline.
Based in Toronto
Based in Toronto
Paramount Commerce
Digital Design Projects
JMIR Publications
Digital/Print Design Projects
Harvest Hues
Brand Design
Work Gallery












Hi, I'm Rafid
I’m a final-year Product Design student in Toronto with roots in visual design and fine arts. I love strong craft, but I design with people and outcomes in mind. I thrive on brand discipline and iteration, designing clear, scannable experiences that make busy people’s lives a bit easier.
I grew up in Dhaka, Bangladesh and I was the art kid. I spent my early years sketching and oil painting, exhibited my work at galleries, and learned the amount of patience it takes to craft something exceptional. In high school, that creative energy shifted to music and I formed a rock band with my friends, with me on the drums. Over half a decade, played covers and originals on stages across the city, and released our debut single, reaching close to 1M total listens across YouTube and Spotify. That same cycle of craft, iteration, critique, and teamwork is exactly how I approach design today.
I’m a final-year Product Design student in Toronto with roots in visual design and fine arts. I love strong craft, but I design with people and outcomes in mind. I thrive on brand discipline and iteration, designing clear, scannable experiences that make busy people’s lives a bit easier.
I grew up in Dhaka, Bangladesh and I was the art kid. I spent my early years sketching and oil painting, exhibited my work at galleries, and learned the amount of patience it takes to craft something exceptional. In high school, that creative energy shifted to music and I formed a rock band with my friends, with me on the drums. Over half a decade, played covers and originals on stages across the city, and released our debut single, reaching close to 1M total listens across YouTube and Spotify. That same cycle of craft, iteration, critique, and teamwork is exactly how I approach design today.

Interested in my Product Design work? View selected projects here.




